Wonderama is a unique, authentic, and organically multicultural media platform, anchored by a legacy program with a rich 40-year heritage in broadcast TV. Imagine a "Today Show" tailored for teens, tweens, and their families — a live-action hub of popular culture delivering musical performances, science experiments, cooking demos, interactive gaming, and much more.

Through a bi-generational approach to programming, Wonderama reaches the entire family. Nationally, Wonderama indexes at 201% in delivering Black/African American viewers 18+. This multicultural success is one of the key reasons Wynton Marsalis and Jazz At Lincoln Center (JALC) partnered with Wonderama to create the Wonderama Summer Jam live music tour.

Wonderama is a trusted youth entertainment brand for the next generation. Heritage roots, modern positioning, built for Teens and Tweens. Seven decades of family entertainment — and still growing.

Born in the 1950s: Wonderama became one of America’s most recognized youth television brands, entertaining generations of families with live variety programming, celebrity guests, music, games, and community-driven storytelling. At its peak, the program was a Saturday morning institution watched by millions across the the nation. Wonderama featured the television debut of such acts as the Jackson 5, Elton John, and ABBA and served as a popular culture wheel for the U.S. market. The brand carries an authenticity that is impossible to manufacture: it was built over decades, not months.

Today: Wonderama has been strategically reimagined for the modern media landscape. The brand has re-established its flagship production presence in New York City, anchored by its high-profile production presence in Times Square. Wonderama blends the warmth and community spirit of the original show with modern production values, creator partnerships, livestreaming, music discovery, social media engagement, and cross-platform distribution strategies designed for today’s youth audiences.

Now in our 10th full season of new original programming, Wonderama airs in 116 U.S. Broadcast Television Market DMAs, reaching 229 million viewers in 91 million U.S. Television Households. Hosted by David Osmond, with twin sisters and fashion moguls Coco and Breezy Dotson, and Wonderama Chuckie co-hosting, the show merges beloved classic elements with fresh content.

Broadcasting from Times Square — home of the New Year’s Eve Ball Drop — Wonderama connects with audiences at the heart of the "Crossroads of the World". Through our partnership with the Times Square Alliance and Jamestown’s One Times Square, the brand impacts 12 million unique event visitors each year. Wonderama has produced 78 broadcast episodes recorded live from Times Square — the largest number of regularly scheduled television episodes ever produced outdoors from Times Square, surpassing Dick Clark’s Rockin’ New Year’s Eve with 54 broadcasts. In addition, Wonderama has produced 12 large-scale livestream specials from Times Square and has served as the official family-focused New Year’s Eve broadcast partner since 2021.

Wonderama provides unparalleled market insights into emerging trends, interests, and behaviors — informing product development, marketing strategies, and content creation. It serves as a testing ground for new ideas with an immediate feedback loop, offering access to a growing market characterized by robust engagement and return on investment.

Wonderama is a cross-platform media and entertainment powerhouse broadcasting from Times Square — the Crossroads of the World. The platform integrates four core functions to deliver unmatched reach and engagement.

Wonderama's decade of original production has built an extraordinary library of content assets — ready for broadcast, streaming, educational licensing, and international distribution.

Since its relaunch on December 25th, 2016, Wonderama has been consistently nominated for awards each season, earning recognition as one of the most celebrated children's media brands in the country.

Certified by Stanford University and Metropolitan College of New York as E/I programming, Wonderama U blends learning and entertainment — “Spinach au gratin”: fun with a side of learning.

Wonderama / ROX 40 Radio launched on July 29th, 2022, from the top of One Times Square, streaming live 24/7 and now being syndicated across the U.S.A. What makes it unique: crafted for kids, by kids. At Wonderama Radio / ROX 40, kids are the DJs — picking and playing the music, hosting segments, contests, and dedications.

Listen to Wonderama ROX 40 at rox40.com. Sample sweepers: Music Revolution · All Flavor / Whatever · Say In What We Play

▶ LISTEN LIVE TO ROX40 RADIO
Wonderama's Hit Music Station

24/7 Music • Emerging Artists • Wonderama Music Live • Times Square

Wonderama serves as a launchpad for discovering new musical artists and inspiring unsigned talent. Its New Year’s Eve celebrations at One Times Square have also become iconic annual events.